How To Get Monetized On Instagram




woman holds Apple iPhone 6s with Instagram application on the screen

With the right approach, Instagram can be monetized while still serving as a photo and video sharing platform. This can include:

  • Shoutouts and sponsored posts
  • The creator tools on Instagram can be used to enhance your creativity
  • You can earn money by creating product placement videos

When it comes to generating revenue from an Instagram account, it has never been easier. So let’s discuss how to do it!

Instagram Monetization: What Is It?

It’s possible to monetize your Instagram account in various ways, from partnering with brands to earning advertising revenue on videos or receiving tips.

Selling and monetization are different, however. You don’t need to sell physical or digital products to monetize your Instagram account as a creator or influencer. In other words, it’s a way to earn money from your existing content on the platform, such as stories, posts, and reels.

Using social media to sell products and services is social commerce. This isn’t monetization in this context, but it can (and should be done). For example, most content creators monetize their content on Instagram. As a result, the global influencer industry produced approximately $14 billion in 2021, more than twice as much as in 2019.

What Is The Process For Enabling Instagram Monetization?

Adding monetization to your Instagram account requires switching to a Creator Account and getting approval from the brand before you tag their products. Then, IGTV Ads can be turned on, Badges can be used, and in-app storefronts can be set up.

Do You Need A Certain Number Of Instagram Followers To Get Paid?

To make money off Instagram, you need at least 1000 followers, preferably more than 1 million. So try to engage your audience at a rate of at least 1% but the higher, the better.

Getting Monetized On Instagram

There are just a few steps involved in getting monetized on Instagram. Below, we will take you through the things you need to do and the processes to get them done.

Enhance The Quality Of Your Content

To monetize Instagram, you need to improve the quality of your content. Hundreds of content creators are competing for your target audience. In this ocean, standing out isn’t easy. High-quality images should always accompany your product pitches. For a more engaging and genuine caption, use your own experience with brand products.

To stand out, you should also take advantage of Instagram Stories and IGTV.

Video Placements For Products

As long as video advertisements have existed, product placements have been around. In the same way, Instagram can be monetized as well. You can generate income by making a video featuring yourself using a product and advertising it.

You can create such videos by making explainer videos, DIY videos, testimonial videos, or funny shorts. You can use two types of videos: Instagram stories and normal videos. For maximum impact, try IGTV. Make the most of the opportunity to partner with brands on IGTV by creating content you’re passionate about.

Posts And Shout-outs Sponsored By The Company

Once you become an influencer, whether a micro-influencer or macro-influencer, it is possible for you to promote brands with your influence. In the long run, when you establish yourself as a thought leader in your niche, Instagram can be profitable.

It is common for brands to work with influencers to promote their products through sponsored posts. These posts typically focus on the product and your own review. For sponsored posts to be successful, they need to appear seamlessly integrated with your other posts. This is to avoid sounding over promotional. Obviously, if you are an influencer focusing on plus-sized apparel, you want to collaborate with body-positive brands.

Digital Ads

Another great way to generate income is through digital advertising on your blog or website. This method is used widely by both beginners and experts alike. You have probably seen ads pop up on websites or scroll along with you in the sidebar as you scroll. That’s a digital advertisement!

Many people may read your blog posts, so if you run ads on your page, you may consider setting up a Google AdSense account. If your website generates clicks or impressions, you’ll make money. But, of course, you make more money through this avenue if you have more visitors.

Develop A Product

In the same way, you can sell your own product, it is also possible to create your own product. However, in contrast, to drop shipping, developing your product offers you greater flexibility and control over the branding of your product.

You can make your product as complicated or as simple as you want. If you prefer a more complex approach, you can work with a producer and develop a product. If you would like a simpler method, you can use White Label Products, which are unbranded products you can resell as your own.

money and smartphone displaying the Instagram logo.

The Following Points Should Be Taken Into Account

All material on Instagram must comply with Instagram’s Terms and Community Guidelines. It is policy to prohibit material that contains sexual content, violence, vulgarity, or hatred from being posted on our social media accounts. Although content may be appropriate for Instagram, monetizing it may not be ideal.

Publishers and content producers are subject to Partner Monetization Policies. These specific standards must therefore be adhered to strictly.

Dos And Don’ts

Here are some of the things you should definitely keep in mind with your Instagram account and posts.

  • There must be no controversy in your content
  • Topics related to politics can provoke negative reactions.
  • Information should not be uploaded that is inaccurate.

These are just a few of the main things. Use common sense and remember that your posts will be seen by thousands of people.

People are also asking

How many followers do you need to monetize Instagram?

Having an active and engaged follower count is essential for any successful monetization efforts on Instagram. But, it’s not just about the number of followers you have, it’s also about your engagement rate. Generally, the more followers you have, the larger your potential audience. If you have around 10,000 followers or more and a lot of interaction with your posts (likes, comments and shares), then it’s possible to start making money from sponsorships or brand collaborations.

Getting to that 10K threshold isn’t always easy though. To grow your account organically, ensure that you are creating content that resonates with your target audience, engaging with other accounts in your niche and posting consistently. Make sure you utilize hashtags strategically to increase visibility and build a community of loyal supporters who are excited to share and interact with what you create!

Is it hard to get monetized on Instagram?

It can be difficult to get monetized on Instagram, but it is certainly possible. The key to success is understanding the different ways you can monetize your account and then taking the steps necessary to make it happen. There are several methods for monetizing your Instagram account, including influencer marketing, affiliate programs, sponsored posts, in-stream video ads, and more.

The first step in getting monetized on Instagram is to create content that resonates with your audience. This means creating content that is interesting and engaging for your followers. Once you have created content that people enjoy viewing, you can start looking into various monetization options such as influencer marketing or affiliate programs. Additionally, you should also consider sponsored posts and in-stream video ads as potential sources of income. With the right strategy and dedication, you can make money from your Instagram account!


Can I monetize my Instagram with 1000 followers?

Yes, you can monetize your Instagram account with 1000 followers. There are several ways to do this, such as working with brands, joining an affiliate marketing program, using badges in livestreams, enabling ads on your profile, creating subscriptions and sponsored content, and getting smart with video product placement. You can also showcase ads within your IGTV content.

However, it is important to note that the amount of money you make will depend on the quality of your content and how well you engage with your audience. To maximize monetization potential, focus on creating high-quality content that resonates with your followers and encourages them to interact with it. Additionally, create a strategy for promoting yourself across multiple platforms and engaging with other influencers in order to increase visibility and reach more potential customers.

How much does Instagram pay for 1,000 views?

The amount of money you can make from 1,000 views on Instagram varies greatly depending on your content and audience. Generally speaking, the more engaged followers you have, the higher potential payouts you will receive. Factors such as the type of post (e.g., video vs. image) and target audience (e.g., age range) also impact potential earnings.

That said, potential monetization opportunities on Instagram include working with brands and influencers to create sponsored posts or content, joining affiliate programs, enabling ads on your profile, or creating a subscription option for your followers. Different methods may yield different amounts per view — for example, sponsored posts usually pay out more than videos with product placements. With a bit of experimentation and effort, you could potentially make a decent income from 1,000 views on Instagram!

Why am I not eligible for monetization on Instagram?

In order to be eligible for monetization on Instagram, you must meet certain criteria. This includes having a minimum of 10,000 followers and an average of at least 300 views per video post in the last 60 days. You must also have a valid payment method set up and be over 18 years old. Additionally, your account must comply with all applicable laws and have no violations of the Community Guidelines or Terms of Use.

If you don’t meet these criteria, you may not be eligible for monetization on Instagram. However, there are still other ways to make money from your account such as working with brands or joining an affiliate marketing program. You can also use badges in livestreams or enable ads on your content.

No matter what route you choose to take, it’s important to remember that success takes time and dedication. With hard work and consistency, you can turn your Instagram account into a profitable business!

How does Instagram pay you for reels?

Instagram offers a number of ways to make money from Reels. Depending on the type of content you create, there are a variety of monetization options available.

You can join affiliate programs and get paid for each product or service you promote through your reels. You can also enable ads, attach badges to your livestreams, and collaborate with brands to create sponsored content. Additionally, you can offer Instagram Shopping directly through Reels, allowing viewers to purchase products without ever leaving the platform.

With dedication and creativity, you could potentially make a sizable income from your reels — just remember that it may take some experimentation and time before seeing results. Good luck!

Why are my reels not monetizing?

Have you been wondering why your Instagram Reels aren’t monetizing? There are a few reasons why this could be happening.

Firstly, if your reel is claimed by another rights holder, it won’t be eligible for the Instagram Reels Play bonus. Additionally, if you receive 3 strikes for reels violations, this will also disqualify you from monetization. It’s important to make sure that all of your content follows Instagram’s Community Guidelines and Terms of Use so that you don’t get any violations.

Another reason why your reels may not be monetizing is because you haven’t received an invitation from Instagram to join their Reels Play Bonus program. This program allows creators to earn money based on the number of plays a reel gets, so it’s worth looking into if you’re interested in making money from your content.

Finally, there is no follower requirement to monetize your Instagram Reels. However, having more followers can help increase the reach and engagement of your content which can lead to more views and potential earnings.

Overall, there are a few reasons why your reels may not be monetizing but with some research and effort, you should be able to figure out what’s going on and how to fix it!

How do I get invited to reels bonus?

Reels Bonus is a new feature on Instagram that allows eligible users to earn money through their Reels content. If you are interested in getting invited to the Reels Bonus program, there are several steps you can take to increase your chances.

Firstly, it’s important to consistently create high-quality Reels content that aligns with Instagram’s community guidelines. Engage with your followers by responding to comments and creating Reels that are relevant and entertaining to your audience. Furthermore, consider collaborating with other popular accounts to reach a larger audience and showcase your skills to Instagram. By demonstrating your commitment to creating valuable content, you increase your chances of getting invited to the Reels Bonus program.

How many views do you need on reels to get paid?

Creating content on Instagram with the hopes of earning money can be a daunting task. Fortunately, the Reels Bonus program offers users a chance to make money directly from their Reels. While the exact number of views needed is not known, it’s safe to say that increasing and engaging with your followers will help increase your chances of getting paid through the program.

High-quality content should be at the forefront when creating Reels for monetization purposes. Audiences are more likely to engage with content if it speaks to them in some way. Building a strong following is an important step when trying to make money through the Reels Bonus program or any other potential Instagram monetization opportunity. Consider collaborating with other popular accounts to expand your reach and attract new viewers!

How do you activate reel bonus on Instagram?

Gaining access to the Reels Bonus program on Instagram is not an easy task as it requires an invitation from the platform. The exact criteria for invitation are unknown, but creating high-quality content that resonates with your followers and adheres to Instagram’s community guidelines increases your chances of being invited.

When trying to increase your chances of being invited, collaborating with other popular accounts and engaging with your followers are important steps. Building a strong following and keeping your account in good standing with Instagram’s policies and terms of use will help you get closer to achieving the goal of being eligible for the Reels Bonus program. By following these steps, you could potentially earn money through your Reels content.

Who is eligible for Instagram bonus?

In order to be eligible for the Instagram Bonus Program, you need to be invited by the platform. The exact criteria for invitation are not publicly disclosed, but it is believed to include factors such as the quality and engagement of the Reels content. It is likely that accounts with better standing on the platform and high-quality content that resonates with followers will be given preference. Additionally, engaging with your followers and collaborating with other popular accounts can help increase your chances of being invited.

Some more information about getting monetized on Instagram

In 2023, Instagram continues to be a major platform for creators and influencers to make money on. With over 1 billion active users, Instagram offers a vast audience for those looking to monetize their content. As an Instagram influencer or creator, there are several ways to monetize your Instagram page and turn your following into profits.

One popular way to monetize Instagram is through sponsored Instagram posts. Brands are constantly on the lookout for influencers to promote their products or services to a targeted audience, and you can get paid for simply posting about a brand on your page. Additionally, Instagram offers a monetization feature for eligible creators and influencers to earn money through the platform directly, such as by placing ads in your videos or adding a shopping feature to your posts.

Instagram analytics can also play a significant role in helping you monetize your page. By understanding your audience and what types of content perform best, you can create content that resonates with your followers and increases your chances of getting sponsored posts.

Marketing your Instagram page is another way to increase your chances of monetization. Collaborating with other creators and influencers, using relevant hashtags, and participating in Instagram challenges can help you gain exposure and attract new followers.

In summary, there are numerous ways to monetize your Instagram in 2023, including sponsored posts, Instagram’s monetization feature, using analytics, and effective marketing strategies. By using Instagram to its full potential, you can turn your passion into profit and make money on the platform.


When making money as a budding content creator, Instagram has to be your go-to platform. Besides the ease of monetizing Instagram, the platform offers many opportunities. Of course, you won’t make money overnight, but money-making is possible with time, effort, and patience.

Try out a short earning course on Instagram to acquire the right knowledge and skills to start and maintain your earnings. It can be daunting to beginners, so start small and grow slowly.

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